Concepedia

Author

Jim Lecinski

Northwestern University

Also Known As

Jim Lecinski

16

Publications

708

Citations

3

H-Index

18

Concepts

All Affiliations

Northwestern University
JL

About

Jim Lecinski is an author at Northwestern University specializing in marketing communication, marketing analytics, and personalization.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Management

1

1

668

2

Communication

1

1

668

3

Marketing

1

1

668

4

Artificial Intelligence

1

1

668

5

Brand Building

1

1

668

Jim Lecinski

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1

Publications

668

Citations

1

H-Index

YearCitations

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