Concepedia

B. Andrew Cudmore

BA

Statistics

Publications

6

Citations

2.1K

H-Index

6

Active since

2005

Affiliations

Florida Institute of Technology(Current)

B. Andrew Cudmore is an author at Florida Institute of Technology specializing in marketing, business, and marketing management.

Publications per year

2005–2013

6

Publications

6

The impact of perceived corporate social responsibility on consumer behavior

Karen L. Becker-Olsen, B. Andrew Cudmore, Ronald Paul Hill · Journal of Business Research · 2005 · 2K citations · Full text

Business, Marketing, Marketing Management +12

Customer service in the face of flight delays

Mike Baranishyn, B. Andrew Cudmore, Tim Fletcher · Journal Of Vacation Marketing · 2010 · 16 citations

Business, Operations Management, Queuing Theory +16

Encouraging consumer searching behavior on healthcare web sites

B. Andrew Cudmore, Paula E. Bobrowski, Tinatin Kiguradze · Journal of Consumer Marketing · 2011 · 15 citations

Business, Health Behavior, Marketing +17

English in Korean Advertising: An Exploratory Study

John P. Holmquist, B. Andrew Cudmore · International Journal of Marketing Studies · 2013 · 12 citations · Full text

Business, English, Marketing +16

The Intimate Marketer: Personalized Direct Marketing Strategies in a Wireless Environment

B. Andrew Cudmore, John R. Patton · Journal of Internet Commerce · 2007 · 11 citations

Business, Marketing, Marketing Management +15

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