Concepedia

Ambar Lukitaningsih

AL

3

Publications

95

Citations

3

H-Index

2013

Active since

Affiliations

University of Sarjanawiyata Tamansiswa(Current)

Ambar Lukitaningsih is an author at University of Sarjanawiyata Tamansiswa specializing in marketing strategy, business, and management.

Top concepts

BusinessMarketingManagementMarketing StrategyBusiness StrategyMarketing ManagementCustomer SatisfactionPoliticsService QualityCustomer Service

Publications per year

2013–2022

3

Publications

3

PENGARUH KUALITAS LAYANAN, KUALITAS PRODUK TERHADAP KEPUASAN PELANGGAN DALAM MEMBENTUK LOYALITAS PELANGGAN

Budiarno Budiarno, Ida Bagus Nyoman Udayana, Ambar Lukitaningsih · Equilibrium Jurnal Penelitian Pendidikan dan Ekonomi · 2022 · 36 citations · Full text

Customer Satisfaction, Pengaruh Kualitas Layanan, Service Quality +11

The important role of customer bonding capability to increase marketing performance in small and medium enterprises

Ida Bagus Nyoman Udayana, Naili Farida, Ambar Lukitaningsih et al. · Cogent Business & Management · 2021 · 31 citations · Full text

Customer Satisfaction, Relationship Marketing, Customer Bonding Capability +15

Perkembangan Konsep Pemasaran: Implementasi dan Implikasinya

Ambar Lukitaningsih · Jurnal Maksipreneur Manajemen Koperasi dan Entrepreneurship · 2013 · 28 citations · Full text

Marketing Phenomenon, Management, Marketing Communication +16

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