Concepedia

P.J. Hovell

PH

Statistics

Publications

2

Citations

86

H-Index

2

Active since

1967

Affiliations

University of Salford(Current)

P.J. Hovell is an author at University of Salford specializing in business, marketing strategy, and international marketing.

Publications per year

1967–1972

2

Publications

2

The management of export marketing in engineering industries

Hannah Hunt, J.D. Froggatt, P.J. Hovell · European Journal of Marketing · 1967 · 58 citations

, , +10

International marketing presentations: some options

P.J. Hovell, Peter G.P. Walters · European Journal of Marketing · 1972 · 28 citations

, , +9

1–2 of 2