Statistics
Publications
1
Citations
11
H-Index
1
Active since
2021
Affiliations
University of Southern California(Current)
Xinbo Hu is an author at University of Southern California specializing in brand consumer relationships, interpersonal relationships, and brand loyalty.
Publications per year
2021–2021
1
1
Oxytocin increases perceived competence and social-emotional engagement with brands
Jorge A. Barraza, Xinbo Hu, Elizabeth T. Terris et al. · PLoS ONE · 2021 · 11 citations · Full text
Business, Marketing, Psychology +17
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