Concepedia

Moema Pereira Nunes

MP

4

Publications

48

Citations

4

H-Index

2018

Active since

Affiliations

Universidade Feevale(Current)

Otto-von-Guericke University Magdeburg

Moema Pereira Nunes is an author at Universidade Feevale specializing in business, marketing strategy, and business strategy.

Top concepts

BusinessMarketingInnovationManagementBusiness StrategyMarketing StrategyStrategic ManagementStrategyBrand DevelopmentInnovation Adoption

Publications per year

2018–2024

4

Publications

4

Analysis of business models innovation – a multiple case study

Moema Pereira Nunes, Ana Paola Russo · Innovation & Management Review · 2018 · 15 citations · Full text

Innovation Adoption, Business Model Canvas, Sul State +17

BUSINESS MODEL INNOVATION AND BUSINESS PERFORMANCE IN AN INNOVATIVE ENVIRONMENT

Moema Pereira Nunes, RAFAEL DO VAL PEREIRA · International Journal of Innovation Management · 2020 · 12 citations

Marketing, Customer Satisfaction, Sustainable Business Model +14

Internationalization and the Need of Business Model Innovation – A Theoretical Approach

Moema Pereira Nunes, Fernanda Kalil Steinbruch · Brazilian Business Review · 2019 · 11 citations · Full text

The relation between digital transformation and internationalization – a systematic literature review

Moema Pereira Nunes, Claudia Natali Alba Malagri, Fernanda Kalil Steinbruch et al. · European Journal of Innovation Management · 2024 · 10 citations

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