Wan Nushazelin Wan Shahidan

Publications

199

Citations

H-Index

2012

Active since

Affiliations

Wan Nushazelin Wan Shahidan is an author at Universiti Teknologi MARA specializing in structural equation modeling, customer satisfaction, and relationship marketing.

Top concepts

TrustBusinessMarketingManagementService QualityConsumer ResearchMarketing StrategyCustomer SatisfactionRelationship MarketingTotal Quality Management

Publications per year

2012–2012

Publications

Satisfaction and trust on customer loyalty: a PLS approach

Yap Bee Wah, T. Ramayah, Wan Nushazelin Wan Shahidan · Business Strategy Series · 2012 · 199 citations

Total Quality Management, Customer Satisfaction, Relationship Marketing +15

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