Concepedia

Virienia Puspita

VP

Statistics

Publications

2

Citations

43

H-Index

2

Active since

2020

Affiliations

Binus University(Current)

Virienia Puspita is an author at Binus University specializing in narrative probability, narrative studies, and advertising.

Publications per year

2020–2022

2

Publications

2

Local wisdom narrative in environmental campaign

Ni Wayan Primayanti, Virienia Puspita · Cogent Arts and Humanities · 2022 · 31 citations · Full text

Social Sciences, Cultural Studies, Environmental Social Science +17

Apple’s Tale: The Engagement and Sense-Making of Apple’s Story-Based Advertisements

Frendy Lim, Virienia Puspita · Journal of Creative Communications · 2020 · 12 citations

Business, Communication, Marketing +15

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