Arslan Ayub

Promoting Responsible Sustainable Consumer Behavior through Sustainability Marketing: The Boundary Effects of Corporate Social Responsibility and Brand Image

Tong Jia, Shahid Iqbal, Arslan Ayub et al. · Sustainability · 2023 · 72 citations · Full text

Socially Responsible Product, Green Marketing, Sustainability Marketing +22

The Interplay Between Financial Literacy, Financial Risk Tolerance, and Financial Behaviour: The Moderator Effect of Emotional Intelligence

Cui Ling Song, Dongfang Pan, Arslan Ayub et al. · Psychology Research and Behavior Management · 2023 · 50 citations · Full text

“Quiet the Mind, and the Soul Will Speak”! Exploring the Boundary Effects of Green Mindfulness and Spiritual Intelligence on University Students’ Green Entrepreneurial Intention–Behavior Link

Binbin Cai, Chen Yin, Arslan Ayub · Sustainability · 2023 · 31 citations · Full text

Green Marketing, Escalated Gravity, Education +18

How Green Mindfulness and Green Shared Vision Interact to Influence Green Creative Behavior

Mengyang Zhao, Liu Yao, Rao Ma et al. · Psychology Research and Behavior Management · 2023 · 31 citations · Full text

Workplace ostracism and employee silence: an identity-based perspective

Md. Sahabuddin, Qingmei Tan, Arslan Ayub et al. · Kybernetes · 2021 · 29 citations

Discrimination, Job Performance, Human Resource Management +20