Vanessa Izquierdo González

Statistics

Publications

Citations

137

H-Index

Active since

2021

Affiliations

National Taipei University of Business(Current)

Vanessa Izquierdo González is an author at National Taipei University of Business specializing in management, human resource management, and management development.

Top concepts

ManagementBusinessEducationMarketingHuman ResourcesConsumer BehaviorConsumer ResearchStrategic ManagementInteractive MarketingWorkforce Development

Publications per year

2021–2022

Publications

Resource integration and dynamic capability of frontline employee during COVID-19 pandemic: From value creation and engineering management perspectives

Sheshadri Chatterjee, Ranjan Chaudhuri, Vanessa Izquierdo González et al. · Technological Forecasting and Social Change · 2021 · 77 citations · Full text

Employee Involvement, Management Development, Workforce Development +11

How creative cute characters affect purchase intention

Cheih-Ying Chen, Kun‐Huang Huarng, Vanessa Izquierdo González · Journal of Business Research · 2022 · 60 citations

Behavioral Decision Making, Interactive Marketing, Management +7

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