Ray Howard is an author at Texas A&M University specializing in behavioral economics, behavioral sciences, and behavioral decision making.
Top concepts
BusinessMarketingManagementConsumer BehaviorConsumer ResearchEconomic AnalysisBehavioral ScienceBehavioral EconomicsConsumer UncertaintyConsumer Decision Making
Publications per year
2021–2022
2
2
Ray Howard, David J. Hardisty, Abigail B. Sussman et al. · Journal of Marketing Research · 2021 · 17 citations · Full text
Consumer Economics, Consumer Uncertainty, Behavioral Decision Making +26
Rows per page
1–2 of 2