Concepedia

Ian Stewart Reid

IS

2

Publications

261

Citations

2

H-Index

1993

Active since

Affiliations

University of New Brunswick(Current)

Ian Stewart Reid is an author at University of New Brunswick specializing in customer satisfaction, management, and marketing.

Top concepts

MarketingManagementCustomer SatisfactionArtsTourismBusinessMotivationSocial MediaCommunicationConsumer Choice

Publications per year

1993–2013

2

Publications

2

Relationship Marketing and Social Media in Sport

Gashaw Abeza, Norm O’Reilly, Ian Stewart Reid · International Journal of Sport Communication · 2013 · 186 citations

Relationship Marketing, Customer Satisfaction, Social Media +15

A Taxonomy of Leisure Purchase Decision Paradigms Based on Level of Involvement

Ian Stewart Reid, John L. Crompton · Journal of Leisure Research · 1993 · 75 citations

Involvement Level, Customer Satisfaction, Leisure Study +20

Rows per page

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