Concepedia
Statistics
Publications
2
Citations
29
H-Index
Active since
1986
Jo Anne Stilley Hopper is an author specializing in consumer behavior, retail strategy, and social influence.
Publications per year
1986–1989
An Analysis of the Presence, Stability, an Antecedents of Husband and Wife Purchase Decision Making Influence Assessment Agreement and Disagreement
Alvin C. Burns, Jo Anne Stilley Hopper · ACR North American Advances · 1986 · 16 citations
Management, Social Psychology, Consumer Behavior +7
Predicting Consumer Outshopping Activity: A Propensity to Outshop Scale
Jo Anne Stilley Hopper, Michael Budden · 1989 · 13 citations
Business, Marketing, Marketing Management +10
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