Concepedia

Lai Hui Hui

LH

1

Publications

69

Citations

1

H-Index

2015

Active since

Affiliations

Multimedia University(Current)

Lai Hui Hui is an author at Multimedia University specializing in consumer perception, marketing insights, and consumer behavior.

Top concepts

Publications per year

2015–2015

1

Publications

1

Impulse Buying Behaviour of Generation Y in Fashion Retail

Nasreen Khan, Lai Hui Hui, Booi Chen Tan et al. · International Journal of Business and Management · 2015 · 69 citations · Full text

, , +19

Rows per page

1–1 of 1