Concepedia
Statistics
Publications
40
Citations
2.3K
H-Index
24
Active since
2005
Affiliations
Qingdao University(Current)
Jiangxi University of Finance and Economics
Lingnan University
McMaster University
Shanghai University of International Business and Economics
Mingming Leng is an author at Qingdao University specializing in business, engineering, and marketing.
Top concepts
BusinessEngineeringEconomicsMarketingManagementSupply Chain ManagementLogisticsGame TheorySupply ChainMarket Design
Publications per year
2005–2025
Recent developments in dynamic advertising research
Jian Huang, Mingming Leng, Liping Liang · European Journal of Operational Research · 2012 · 185 citations
Advertising, Interactive Marketing, Targeted Advertising +6
Promoting electric automobiles: supply chain analysis under a government’s subsidy incentive scheme
Jian Huang, Mingming Leng, Liping Liang et al. · IIE Transactions · 2013 · 164 citations
Allocation of Cost Savings in a Three-Level Supply Chain with Demand Information Sharing: A Cooperative-Game Approach
Mingming Leng, Mahmut Parlar · Operations Research · 2008 · 155 citations
Supply Chain Optimization, Engineering, Supply Network +28
Game-theoretic analyses of decentralized assembly supply chains: Non-cooperative equilibria vs. coordination with cost-sharing contracts
Mingming Leng, Mahmut Parlar · European Journal of Operational Research · 2009 · 134 citations
Economics, Non-cooperative Game Theory, Equilibrium Problem +13
Supply chain analysis under a price-discount incentive scheme for electric vehicles
Chunlin Luo, Mingming Leng, Jian Huang et al. · European Journal of Operational Research · 2013 · 128 citations
Power Market, Economics, Dynamic Pricing +12
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1–5 of 40