Dam Tri Cuong

Relationships between Service Quality, Brand Image, Customer Satisfaction, and Customer Loyalty

Dam Sao, Dam Tri Cuong · Journal of Asian Finance Economics and Business · 2021 · 351 citations · Full text

Customer Satisfaction, Service Quality, Management +7

Influence of Brand Trust, Perceived Value on Brand Preference and Purchase Intention

Dam Tri Cuong · Journal of Asian Finance Economics and Business · 2020 · 171 citations · Full text

Customer Satisfaction, Online Customer Behavior, Brand Equity +14

The Effect of Brand Image, Brand Love on Brand Commitment and Positive Word-of-Mouth

Dam Tri Cuong · Journal of Asian Finance Economics and Business · 2020 · 50 citations · Full text

Customer Satisfaction, Advertising, Brand Equity +14

The Effect of Brand Image and Perceived Value on Satisfaction and Loyalty at Convenience Stores in Vietnam

Dam Tri Cuong, Bui Huy Khoi · Journal of Advanced Research in Dynamic and Control Systems · 2019 · 31 citations

Marketing, Customer Satisfaction, Service Quality +15

The Impact of Brand Credibility and Perceived Value on Customer Satisfaction and Purchase Intention at Fashion Market

Dam Tri Cuong · Journal of Advanced Research in Dynamical and Control Systems · 2020 · 28 citations

Customer Satisfaction, Brand Credibility, Fashion +9