Concepedia

Yao Lai

YL

4

Publications

226

Citations

4

H-Index

2020

Active since

Affiliations

Zhejiang University(Current)

Southwest Jiaotong University

Sapienza University of Rome

Mercatorum University

Yao Lai is an author at Zhejiang University specializing in business, management, and education.

Top concepts

BusinessEducationManagementTrustBrandingMarketingLeadershipMotivationPsychologyAdvertising

Publications per year

2020–2023

4

Publications

4

Apple or Huawei: Understanding Flow, Brand Image, Brand Identity, Brand Personality and Purchase Intention of Smartphone

Yanhui Mao, Yao Lai, Yuwei Luo et al. · Sustainability · 2020 · 133 citations · Full text

Flow Experience, Digital Marketing, Global Use +22

Authentic leadership and employee resilience during the COVID-19: The role of flow, organizational identification, and trust

Yanhui Mao, Xinyue Kang, Yao Lai et al. · Current Psychology · 2023 · 36 citations · Full text

Employee Involvement, Organizational Identification, Organizational Identity +12

Flow as a Key Predictor of Subjective Well-Being Among Chinese University Students: A Chain Mediating Model

Jun Wu, Mei Xie, Yao Lai et al. · Frontiers in Psychology · 2021 · 34 citations · Full text

Quality Of Life, Flow Experience, Educational Psychology +19

Authentic Leadership and Employee Resilience: A Moderated Mediation Analysis

Yanhui Mao, Yao Lai, Yuxi Zhai et al. · Frontiers in Psychology · 2022 · 23 citations · Full text

Rows per page

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