Concepedia

Piia Lundberg

PL

7

Publications

179

Citations

7

H-Index

2019

Active since

Affiliations

University of Helsinki(Current)

Finnish Museum of Natural History

Natural Resources Institute Finland

University of Oxford

Piia Lundberg is an author at University of Helsinki specializing in marketing, engineering, and agricultural economics.

ORCID

Top concepts

Publications per year

2019–2024

7

Publications

7

The effect of knowledge, species aesthetic appeal, familiarity and conservation need on willingness to donate

Piia Lundberg, Annukka Vainio, Douglas C. MacMillan et al. · Animal Conservation · 2019 · 78 citations · Full text

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Preferences for different flagship types in fundraising for nature conservation

Piia Lundberg, Diogo Veríssimo, Annukka Vainio et al. · Biological Conservation · 2020 · 23 citations · Full text

Consumers and self-repair: What do they repair, what skills do they have and what are they willing to learn?

Piia Lundberg, Annukka Vainio, Noora Viholainen et al. · Resources Conservation and Recycling · 2024 · 21 citations · Full text

Materialism, Awareness of Environmental Consequences and Environmental Philanthropic Behaviour among Potential Donors

Piia Lundberg, Annukka Vainio, Ann Ojala et al. · Environmental Values · 2019 · 17 citations · Full text

, , +21

An overview of reviews of conservation flagships: evaluating fundraising ability and surrogate power

Piia Lundberg, Anni Arponen · Nature Conservation · 2022 · 16 citations · Full text

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