Isabell Koinig

Antagonistic framing of sustainability by energy suppliers

Franzisca Weder, Isabell Koinig, Denise Voci · Corporate Communications An International Journal · 2019 · 40 citations

Engineering, Sustainability Governance, Sustainable Development +18

Positive or Negative Effects of Technology Enhancement for Brand Placements? Memory of Brand Placements in 2D, 3D, and 4D Movies

Ralf Terlutter, Sandra Diehl, Isabell Koinig et al. · Media Psychology · 2016 · 36 citations

Digital Marketing, Brand Strategy, Consumer Research +17

Healthy Leadership and Workplace Health Promotion as a Pre-Requisite for Organizational Health

Isabell Koinig, Sandra Diehl · International Journal of Environmental Research and Public Health · 2021 · 32 citations · Full text

“I’m (Not) Offended by Whom I See!” The Role of Culture and Model Ethnicity in Shaping Consumers’ Responses toward Offensive Nudity Advertising in Asia and Western Europe

Ralf Terlutter, Sandra Diehl, Isabell Koinig et al. · Journal of Advertising · 2021 · 23 citations · Full text

Ethnicity, Consumer Research, Mass Culture +17

The Effect of Science-Related Populism on Vaccination Attitudes and Decisions

Sarah Kohler, Isabell Koinig · Journal of Behavioral Medicine · 2022 · 23 citations · Full text