Fandi Omeish

The role of social media influencers in shaping destination image and intention to visit Jordan: The moderating impact of social media usage intensity

Fandi Omeish, Abdel‐Aziz Ahmad Sharabati, Mohammad Abuhashesh et al. · International Journal of Data and Network Science · 2024 · 43 citations · Full text

Digital Marketing, Social Influence, Content Quality +20

Short video marketing and consumer engagement: Mediation effect of social sharing

Mahmoud Alghizzawi, Amro Alzghoul, Hasan Alhanatleh et al. · International Journal of Data and Network Science · 2024 · 33 citations · Full text

Customer Satisfaction, Digital Marketing, Social Marketing +20

Investigating the impact of AI on improving customer experience through social media marketing: An analysis of Jordanian Millennials

Fandi Omeish, Mohammad Hamdi Al Khasawneh, Nadine Khair · Computers in Human Behavior Reports · 2024 · 28 citations · Full text

Marketing Analytics, Customer Satisfaction, Artificial Intelligence +26

Social media marketing elements, purchase intentions, and cultural moderators in fast fashion: Evidence from Jordan, Morocco, and Spain

Fandi Omeish, Mohammad Kasem Alrousan, Mahmoud Alghizzawi et al. · International Journal of Data and Network Science · 2024 · 25 citations · Full text

Smm Aspects, Digital Marketing, Consumer Research +26

Influence of Students’ Self-Control and Smartphone E-Learning Readiness on Smartphone-Cyberloafing

Amin Khalifeh, Mohammad Hamdi Al Khasawneh, Mohammad Al-Rousan et al. · Journal of Information Technology Education Research · 2024 · 23 citations · Full text