Concepedia

Serena Volo

SV

28

Publications

2K

Citations

20

H-Index

2004

Active since

Affiliations

Free University of Bozen-Bolzano(Current)

University of Palermo

Corvinus University of Budapest

Serena Volo is an author at Free University of Bozen-Bolzano specializing in tourism, destination marketing, and business.

Top concepts

TourismDestination MarketingBusinessCultureMarketingManagementEngineeringCommunicationSocial MediaSocial Impact

Publications per year

2004–2023

28

Publications

28

The Relationship between Risk-Taking, Sensation-Seeking, and the Tourist Behavior of Young Adults: A Cross-Cultural Study

Abraham Pizam, Ganghoan Jeong, Arie Reichel et al. · Journal of Travel Research · 2004 · 322 citations

Culture, Behavioral Sciences, Destination Marketing +15

Conceptualizing Experience: A Tourist Based Approach

Serena Volo · Journal of Hospitality Marketing & Management · 2009 · 290 citations

Bloggers’ reported tourist experiences: Their utility as a tourism data source and their effect on prospective tourists

Serena Volo · Journal Of Vacation Marketing · 2010 · 267 citations

Customer Satisfaction, International Tourism Advertising, Digital Marketing +24

Building composite indicators in tourism studies: Measurements and applications in tourism destination competitiveness

Daria Mendola, Serena Volo · Tourism Management · 2016 · 173 citations

Built Environment, Tourism Management, Tourism Performance +13

The experience of emotion: Directions for tourism design

Serena Volo · Annals of Tourism Research · 2020 · 146 citations · Full text

Culture, Tourism Design, Affective Design +4

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