Concepedia

Author

Heng Hwa Lau

Hong Kong Baptist University

Also Known As

Heng Hwa Lau

1

Publications

52

Citations

1

H-Index

0

Concepts

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Hong Kong Baptist University
HH

About

Heng Hwa Lau is an author at Hong Kong Baptist University.

Heng Hwa Lau

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1

Publications

52

Citations

1

H-Index

YearCitations

Does consumers' personal reciprocity affect future purchase intentions?

Weiping Wu, T. S. Chan, Heng Hwa Lau

Journal of Marketing Management

2008

52

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