Concepedia
Statistics
Publications
4
Citations
135
H-Index
Active since
2020
Affiliations
University of Aveiro(Current)
Instituto Superior da Maia
Universidade do Porto
Unichristus
Polytechnic Institute of Porto
Zaíla Oliveira is an author at University of Aveiro specializing in marketing, marketing management, and consumer behavior.
Publications per year
2020–2024
Exploring the Antecedents of Organic Food Purchase Intention: An Extension of the Theory of Planned Behavior
Sandrina Teixeira, Belém Barbosa, Hugo Cunha et al. · Sustainability · 2021 · 89 citations · Full text
Agriculture, Food Science, Marketing +17
Perceived greenwashing and its impact on eco-friendly product purchase
Alireza Shabani Shojaei, Belém Barbosa, Zaíla Oliveira et al. · Tourism & Management Studies · 2024 · 18 citations · Full text
Business, Marketing, Marketing Management +11
Sounds of scents: olfactory-auditory correspondences in the online purchase experience for perfume
Mehdi Mahdavi, Belém Barbosa, Zaíla Oliveira et al. · Review of Business Management · 2020 · 14 citations · Full text
Business, Marketing, Marketing Management +9
Understanding the Impact of Online Communication Strategies on Consumer Purchase Intention for Green Cosmetics
Sara Teixeira, Sara Teixeira, Zaíla Oliveira et al. · Sustainability · 2023 · 14 citations · Full text
Business, Marketing, Marketing Management +15
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