Concepedia

Sara MacSween

SM

2

Publications

124

Citations

2

H-Index

2021

Active since

Affiliations

University of North Carolina at Greensboro(Current)

Sara MacSween is an author at University of North Carolina at Greensboro specializing in consumer behavior, management, and consumer research.

Top concepts

ManagementConsumer BehaviorConsumer ResearchArtsTourismCovid-19EducationMarketingJournalismTechnology

Publications per year

2021–2021

2

Publications

2

Consumer acceptance of voice-activated smart home devices for product information seeking and online ordering

Bonnie Canziani, Sara MacSween · Computers in Human Behavior · 2021 · 100 citations

Online Customer Behavior, Assistive Technology, Product Information +15

Travel booking intentions and information searching during COVID-19

Sara MacSween, Bonnie Canziani · International Hospitality Review · 2021 · 24 citations · Full text

Consumer Research, Health Psychology, Travel Behavior +17

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