Concepedia

Klaus Menrad

KM

Statistics

Publications

52

Citations

3.8K

H-Index

30

Active since

2002

Affiliations

Weihenstephan-Triesdorf University of Applied Sciences(Current)

Technical University of Munich

Stadtwerke Straubing (Germany)

Klaus Menrad is an author at Weihenstephan-Triesdorf University of Applied Sciences specializing in marketing, consumer behavior, and business.

ORCID

Publications per year

2002–2024

52

Publications

52