Concepedia

Yeong‐Hyeon Hwang

YH

20

Publications

1.3K

Citations

17

H-Index

2000

Active since

Affiliations

Dong-A University(Current)

Temple University

University of Illinois Urbana-Champaign

University of Dar es Salaam

Texas A&M University

Yeong‐Hyeon Hwang is an author at Dong-A University specializing in tourism, marketing, and business.

Top concepts

TourismMarketingManagementBusinessCommunicationInteractive MarketingCustomer SatisfactionDestination MarketingUser ExperienceConsumer Research

Publications per year

2000–2022

20

Publications

20

Examining the Causal Relationships Among Selected Antecedents of Responsible Environmental Behavior

Yeong‐Hyeon Hwang, Seong‐Il Kim, Jiann-Min Jeng · The Journal of Environmental Education · 2000 · 209 citations

Causal Relationships, Environmental Impact Assessment, Environmental Psychology +17

Modeling Tourism Advertising Effectiveness

Dae-Young Kim, Yeong‐Hyeon Hwang, Daniel R. Fesenmaier · Journal of Travel Research · 2005 · 171 citations

Tourism Advertising, Ad Awareness, Targeted Advertising +17

Multidestination Pleasure Travel Patterns: Empirical Evidence from the American Travel Survey

Yeong‐Hyeon Hwang, Daniel R. Fesenmaier · Journal of Travel Research · 2003 · 120 citations

Customer Satisfaction, Behavioral Sciences, Destination Marketing +13

TELL ME WHO YOU ARE AND I WILL TELL YOU WHERE TO GO: USE OF TRAVEL PERSONALITIES IN DESTINATION RECOMMENDATION SYSTEMS

Ulrike Gretzel, Nicole Mitsche, Yeong‐Hyeon Hwang et al. · Information Technology & Tourism · 2004 · 118 citations

Engineering, Social Computing, User Experience +5

Multicity trip patterns

Yeong‐Hyeon Hwang, Ulrike Gretzel, Daniel R. Fesenmaier · Annals of Tourism Research · 2006 · 113 citations

Multicity Trip Patterns, Route Choice, Data Science +2

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