Concepedia

Colin Vail

CV

1

Publications

19

Citations

1

H-Index

2021

Active since

Affiliations

TD Bank(Current)

Colin Vail is an author at TD Bank specializing in management, brand development, and sentiment analysis.

Top concepts

Publications per year

2021–2021

1

Publications

1

Understanding changes in a brand’s core positioning and customer engagement: a sentiment analysis of a brand-owned Facebook site

Zhenning Xu, Colin Vail, Amarpreet S. Kohli et al. · Journal of Marketing Analytics · 2021 · 19 citations

, , +14

Rows per page

1–1 of 1