Concepedia

Sung-Hyuk Park

SP

8

Publications

389

Citations

8

H-Index

1997

Active since

Affiliations

Korea Advanced Institute of Science and Technology(Current)

Korea Institute for Advanced Study

Sung-Hyuk Park is an author at Korea Advanced Institute of Science and Technology specializing in engineering, marketing, and interactive marketing.

Top concepts

EngineeringMarketingBusinessManagementData ScienceConsumer ResearchKnowledge DiscoveryInteractive MarketingHealthMedicine

Publications per year

1997–2023

8

Publications

8

A Social Network-Based Inference Model for Validating Customer Profile Data1

Sung-Hyuk Park, Huh, Oh · MIS Quarterly · 2012 · 101 citations

Utility-based association rule mining: A marketing solution for cross-selling

Dongwon Lee, Sung-Hyuk Park, Songchun Moon · Expert Systems with Applications · 2012 · 62 citations

Engineering, Frequent Pattern Mining, Association Rule +5

Different but Equal? A Field Experiment on the Impact of Recommendation Systems on Mobile and Personal Computer Channels in Retail

Dongwon Lee, Anandasivam Gopal, Sung-Hyuk Park · Information Systems Research · 2020 · 57 citations

Online Customer Behavior, Group Recommenders, Mobile Marketing +14

Protective effects of pine bark extract against cisplatin-induced hepatotoxicity and oxidative stress in rats

Je‐Won Ko, In‐Chul Lee, Sung-Hyuk Park et al. · Laboratory Animal Research · 2014 · 50 citations · Full text

Polyphenolics, Medicine, Nutraceutical Ingredient +11

360° reflection-type analogue phase shifterimplemented with a single 90° branch-line coupler

Yoo, Song, Sung-Hyuk Park · Electronics Letters · 1997 · 45 citations

Rows per page

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