Concepedia

Birgit Bosio

BB

1

Publications

80

Citations

1

H-Index

2018

Active since

Affiliations

Management Center Innsbruck(Current)

Birgit Bosio is an author at Management Center Innsbruck specializing in interactive marketing, business information systems, and learning design.

ORCID

Top concepts

Publications per year

2018–2018

1

Publications

1

Customer Journey Mapping as a New Way to Teach Data-Driven Marketing as a Service

Andrea L. Micheaux, Birgit Bosio · Journal of Marketing Education · 2018 · 80 citations

, , +24

Rows per page

1–1 of 1