Concepedia

Author

Zheng Bao Lei

Nanjing UniversityORCID

Also Known As

Lei Zheng, Zheng Bao Lei, Zheng Lei

43

Publications

164

Citations

6

H-Index

22

Concepts

All Affiliations

Nanjing UniversityNanjing General Hospital of Nanjing Military Command
ZB

About

Zheng Bao Lei is an author at Nanjing University specializing in consumer behavior, communication, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Arts

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57

2

Business

1

1

57

3

Management

1

1

57

4

Communication

1

1

57

5

Marketing

1

1

57

Zheng Bao Lei

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4

Publications

130

Citations

4

H-Index

YearCitations

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