María Núñez-Fernández

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Active since

2021

Affiliations

Universidad Popular Autónoma del Estado de Puebla(Current)

María Núñez-Fernández is an author at Universidad Popular Autónoma del Estado de Puebla specializing in purchase intention analysis, brand management, and social psychology.

Publications per year

2021–2021

Publications

Comparing Models with Positive Anticipated Emotions, Food Values, Attitudes and Subjective Norms as Influential Factors in Fast-Food Purchase Intention during the COVID-19 Pandemic in Two Channels: Restaurants and Mobile Apps

María Núñez-Fernández, Héctor Hugo Pérez–Villarreal, Yésica Mayett Moreno · Sustainability · 2021 · 19 citations · Full text

Business, Marketing, Social Psychology +17

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