Jeetesh Kumar

Role of smart technology use behaviour in enhancing tourist revisit intention: the theory of planned behaviour perspective

Zheng Kundan, Jeetesh Kumar, Puvaneswaran Kunasekaran et al. · European Journal of Innovation Management · 2022 · 66 citations

Customer Satisfaction, Random Sampling Technique, Place Attachment +16

Exploring customer satisfaction with university cafeteria food services. An empirical study of Temptation Restaurant at Taylor’s University, Malaysia

Anshul Garg, Jeetesh Kumar · European journal of tourism, hospitality and recreation · 2017 · 42 citations · Full text

Customer Satisfaction, Consumer Research, Service Quality +17

Evaluating Tourism's Economic Effects: Comparison of Different Approaches

Jeetesh Kumar, Kashif Hussain · Procedia - Social and Behavioral Sciences · 2014 · 39 citations · Full text

The Impact of Social Media on Consumers’ Purchasing Behaviour in Malaysian Restaurants

Jeetesh Kumar, Rupam Konar, Kandappan Balasubramanian · RePEc: Research Papers in Economics · 2020 · 38 citations · Full text

Digital Marketing, Consumer Study, Consumer Research +20

The interplay among paradoxical leadership, industry 4.0 technologies, organisational ambidexterity, strategic flexibility and corporate sustainable performance in manufacturing SMEs of Malaysia

Mohammad Imtiaz Hossain, Jeetesh Kumar, Md. Tariqul Islam et al. · European Business Review · 2023 · 35 citations

Organizational Characteristic, Education, Purpose Manufacturing Firms +20