Concepedia

Shuk‐Ching Liu

SL

3

Publications

142

Citations

3

H-Index

2008

Active since

Affiliations

Hong Kong Polytechnic University(Current)

Shuk‐Ching Liu is an author at Hong Kong Polytechnic University specializing in business, consumer research, and consumer behavior.

Top concepts

Publications per year

2008–2010

3

Publications

3

Fast fashion brand extensions: An empirical study of consumer preferences

Tsan‐Ming Choi, Na Liu, Shuk‐Ching Liu et al. · Journal of Brand Management · 2010 · 98 citations

, , +11

Consumer attitudes towards brand extensions of designer‐labels and mass‐market labels in Hong Kong

Shuk‐Ching Liu, Tsan‐Ming Choi · Journal of Fashion Marketing and Management · 2009 · 22 citations

Tourists' satisfaction levels and shopping preferences under the solo travel policy in Hong Kong

Shuk‐Ching Liu, Tsan‐Ming Choi, Wing Tak Lee · Journal of Fashion Marketing and Management · 2008 · 22 citations

, , +17

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