Concepedia

Rocío Bonsón-Fernández

RB

Statistics

Publications

2

Citations

216

H-Index

2

Active since

2016

Affiliations

Universidad de Huelva(Current)

Rocío Bonsón-Fernández is an author at Universidad de Huelva specializing in fashion, marketing management, and fashion marketing.

Publications per year

2016–2017

2

Publications

2

Analysing online purchase intention in Spain: fashion e-commerce

Tomás Escobar Rodríguez, Rocío Bonsón-Fernández · Information Systems and e-Business Management · 2016 · 183 citations

, , +14

Facebook practices for business communication among fashion retailers

Tomás Escobar Rodríguez, Rocío Bonsón-Fernández · Journal of Fashion Marketing and Management · 2017 · 33 citations

, , +13

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