Concepedia

Paula M. C. Swatman

PM

50

Publications

2.4K

Citations

22

H-Index

1991

Active since

Affiliations

Deakin University(Current)

University of South Australia

Monash University

University of Koblenz and Landau

RMIT University

Paula M. C. Swatman is an author at Deakin University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingBusiness IntelligenceTechnologyE-businessInformation ManagementDigital MarketingStrategic ManagementCustomer Satisfaction

Publications per year

1991–2015

50

Publications

50

An exploratory study of small business Internet commerce issues

Simpson Poon, Paula M. C. Swatman · Information & Management · 1999 · 589 citations

Exploratory Study, Electronic Marketplace, Small Business Marketing +6

Small business use of the Internet

Simpson Poon, Paula M. C. Swatman · International Marketing Review · 1997 · 220 citations

Small Businesses, Internet Science, Business Intelligence +22

EDI system integration: A definition and literature survey

Paula M. C. Swatman, Paul A. Swatman · The Information Society · 1992 · 140 citations

Engineering, Electronic Design Automation, Business Intelligence +17

A model of EDI integration and strategic business reengineering

Paula M. C. Swatman, Paul A. Swatman, Danielle Fowler · The Journal of Strategic Information Systems · 1994 · 112 citations

Business Intelligence, Business Integration, Management +8

A Longitudinal Study of Expectations in Small Business Internet Commerce

Simpson Poon, Paula M. C. Swatman · International Journal of Electronic Commerce · 1999 · 107 citations

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