Anthony Chun‐Tung Lowe

Publications

137

Citations

H-Index

1998

Active since

Affiliations

Anthony Chun‐Tung Lowe is an author at University of South Australia specializing in consumer decision making, cross-cultural studies, and international marketing.

Top concepts

ArtsCultureMarketingManagementPsychologyConsumer CultureConsumer BehaviorConsumer ResearchCultural ConsumptionCross-cultural Studies

Publications per year

1998–1998

Publications

Differences in “cultural values” and theireffects on responses to marketing stimuli

Anthony Chun‐Tung Lowe, David Corkindale · European Journal of Marketing · 1998 · 137 citations

Cultural Consumption, Cross-cultural Marketing, International Marketing +19

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