Virginia Rolling

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Publications

Citations

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Active since

2018

Affiliations

Virginia Rolling is an author at Auburn University specializing in luxury consumer behavior, marketing management, and luxury brand consumer behavior.

ORCID

Publications per year

2018–2020

Publications

Are sustainable luxury goods a paradox for millennials?

Virginia Rolling, Amrut Sadachar · Social Responsibility Journal · 2018 · 45 citations

Business, Marketing, Marketing Management +17

Pro‐environmental millennial consumers' responses to the fur conundrum of luxury brands

Virginia Rolling, Christin Seifert, Veena Chattaraman et al. · International Journal of Consumer Studies · 2020 · 32 citations

Business, Marketing, Marketing Management +17

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