Concepedia

Kenneth Wilburn Green

KW

2

Publications

150

Citations

2

H-Index

2015

Active since

Affiliations

Southern Arkansas University(Current)

Kenneth Wilburn Green is an author at Southern Arkansas University specializing in business, management, and supply chain.

Top concepts

BusinessManagementTrustMarketingPsychologySupply ChainSustainabilityBusiness EthicsGreen MarketingHuman Resources

Publications per year

2015–2020

2

Publications

2

Impact of market orientation on environmental sustainability strategy

Kenneth Wilburn Green, Lisa Toms, James W. Clark · Management Research Review · 2015 · 121 citations

Environmental Performance, Green Marketing, Sustainability Performance +20

Impact of ethics, trust, and optimism on performance

Christie Hough, Cameron Sumlin, Kenneth Wilburn Green · Management Research Review · 2020 · 29 citations

Workplace Psychology, Behavioral Decision Making, Workplace Optimism +17

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