Vinod Kumar - Concepedia

Author

Vinod Kumar

Indian Institute of Technology Roorkee ORCID

Also Known As

Dr. Vinod Kumar, KUMAR, VINOD, Kumar, Vinod, Leila, Ms Swathi, V. Kumar, V. Praveen Kumar, Vinod Kumar

178

Publications

1.3K

Citations

H-Index

116

Concepts

All Affiliations

Indian Institute of Technology Roorkee International Management Institute National Institute of Technology Hamirpur Indian Institute of Technology Kharagpur Flame University

About

Vinod Kumar is an author at Indian Institute of Technology Roorkee specializing in business, management, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	15	17	875
2	Management	15	17	893
3	Education	6	6	446
4	Engineering	2	2	98
5	Arts	1	1	117

Vinod Kumar

Publications

1.1K

Citations

H-Index

Page 1

	Year	Citations
Evolution of Sustainability as Marketing Strategy: Beginning of New Era Vinod Kumar, Zillur Rahman, A. A. Kazmi, Procedia - Social and Behavioral Sciences Green MarketingEducationSustainable InnovationSustainable Business Model InnovationNew Era	2012	200
Examining consumer-brand relationships on social media platforms Nikunj Kumar Jain, Shampy Kamboj, Vinod Kumar, Marketing Intelligence & Planning Customer SatisfactionDigital MarketingConsumer ResearchCommunicationBrand Loyalty	2017	117
Sustainability Marketing Strategy: An Analysis of Recent Literature Vinod Kumar, Zillur Rahman, A. A. Kazmi Global Business Review Green MarketingDigital MarketingConsumer ResearchEducationMobile Marketing	2013	115
Retail service quality in context of CIS countries Anupam Das, Vinod Kumar, Gour C. Saha International Journal of Quality & Reliability Management Total Quality ManagementCustomer SatisfactionCustomer ExperienceConsumer ResearchRetail Stores	2010	65
A study on big data analytics and innovation: From technological and business cycle perspectives Uthayasankar Sivarajah, Sachin Kumar, Vinod Kumar, Technological Forecasting and Social Change EngineeringBusiness IntelligenceBig Data AnalyticsData-driven InnovationBusiness Analytics	2024	63
Assessing Alzheimer Severity With a Global Clinical Scale J. Wesson Ashford, Vinod Kumar, Mary Barringer, International Psychogeriatrics	1992	62
Stakeholder identification and classification: a sustainability marketing perspective Vinod Kumar, Zillur Rahman, A. A. Kazmi Management Research Review Sustainability MarketingSustainable DevelopmentMulti-stakeholder ResearchStakeholder AnalysisManagement	2016	43
Social media usage and firm performance: the mediating role of social capital Shampy Kamboj, Vinod Kumar, Zillur Rahman Social Network Analysis and Mining Social MediaOrganizational CommunicationFirm PerformanceManagementBusiness	2017	42
Why export competitiveness differs within Indian textile industry? Determinants and empirical evidence Rahul Dhiman, Vinod Kumar, Sudhir Rana Review of International Business and Strategy International EconomicsTextile IndustryTradeExchange RateIndustrial Organization	2020	38
Cross sector comparison of sustainability reports of Indian companies: A stakeholder perspective Vinod Kumar, Angappa Gunasekaran, Kulbir Singh, Sustainable Production and Consumption EngineeringEnvironmental Impact AssessmentSustainable DevelopmentEducationSustainable Value Creation	2015	35

Page 1