MIS Quarterly Executive

Social Media and Customer Dialog Management at Starbucks.

John Gallaugher, Sam Ransbotham · 2010 · 495 citations

Management, Marketing, Marketing Management +11

Gearing Up For Successful Digital Transformation

Vijay Gurbaxani, Debora E. Dunkle · 2019 · 414 citations

Business, Strategic Management, Strategy +16

How TradeLens Delivers Business Value With Blockchain Technology

Thomas Wiben Jensen, Jonas Hedman, Stefan Henningsson · 2019 · 184 citations · Full text

Management, Information Technology, Supply Chain Management +17

A Ten-Step Decision Path to Determine When to Use Blockchain Technologies

Asger Balle Pedersen, Marten Risius, Roman Beck · 2019 · 163 citations · Full text

Management, Information Systems, Information Technology +13

Digital Transformation Requires Workforce Transformation

Rebekah Eden, Andrew Burton‐Jones, Veronica Casey et al. · 2019 · 160 citations

Management, Health Care Management, Health Services Administration +14