Business Models of ERP System Providers

Abstract

This contribution will propose an analytically derived reference framework for business models of ERP system providers. First, ERP systems are defined. Further, implications from services marketing are outlined. The business model concept is defined and positioned against strategy and business processes. Furthermore, the business model framework is developed based on previous publications on business models and adapted to ERP system providers. The components of the business model framework are explained. This contribution concludes with a summary and further research questions.