Aircraft Engineering and Aerospace Technology · 1999 · 32 citations · 0 references
Social SciencesInformation SystemsManagement Information SystemsOrganizational CommunicationStrategic CommunicationCorporate CommunicationCollaboration SystemsOnline Professional NetworkingVision Dissemination
Discusses the use of a corporate Internet in a geographically‐spread consulting firm, James Martin & Co., to share ideas, vision, client information and results. Illustrates with examples. Applications include a quarterly Employee Attitude Survey and regular discussion forums. Proposes that a well‐designed corporate intranet is a highly effective method of making intangible vision and mission pledges more tangible.