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Cheaper or eco-friendly cars: What do consumers prefer? An experimental study on individual and social preferences

Behavioral Decision MakingConsumer StudyConsumer ResearchSocial InfluenceChoice ModelManagementExperimental EconomicsConsumer BehaviorDecision TheoryConsumer ChoiceEconomicsBehavioral SciencesConsumer Decision MakingMarketingBehavioral EconomicsSocial PreferencesEco-friendly CarsBusinessExperimental StudyDecision ScienceConsumer Attitude