The Effects of Morality and Positivity on Social Entrepreneurial Intention

Abstract

This study investigated the dynamics of morality, positivity, and social entrepreneurial intention (SEI) of individuals. The ‘inconsistent mediation’ effects of morality and positivity were observed in relationship with SEI. The findings indicate that positive psychological capital (PsyCap) positively mediated the relationship between morality-as-cooperation (MAC) and SEI, β = .391, SE = .103, p < .001, while the direct effect of MAC on SEI was negative, β = −.174, SE = .092, p = .032. These findings can contribute to the literature on social entrepreneurial intention.