Publication | Closed Access
Challenges in P2P Lending Development: Collaboration with Tourism Commerce
10
Citations
11
References
2019
Year
Unknown Venue
Customer SatisfactionFintechMobile CommerceP2p LendingEconomic DevelopmentManagementBusinessUser ExperienceInnovative FinancingSpecific P2p LendingTourismE-financingP2p Lending DevelopmentPublic-private PartnershipMarketingP2p Lending PlatformMarketing Strategy
P2P Lending for Tourism was built to support government programs in increasing the number of domestic tourists and increasing the number of startups in Indonesia. At present there is no platform that can be used as a reference to build a specific P2P Lending for tourism. This study will try to propose a P2P Lending for Tourism platform in the Indonesian context. The proposed P2P Lending for Tourism consist of business process and application. The business process in the P2P Lending platform are adopted from the p2p lending and combine with e-commerce. The design of application shown with use case diagram, class diagram, and the prototype interfaces. The prototype tested with usability test, with the aim of whether the application is functioning properly and what needs to be fixed. From the usability test, the average value is 4.05 from 5 scale, so that the binding of the application can be used properly.
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