Publication | Open Access
Integration of business intelligence with corporate strategic management
46
Citations
30
References
2017
Year
Business IntelligenceBusiness InformaticsManagementBusinessManagement AnalyticsCompetitive IntelligenceBusiness StrategyStrategyBusiness ScienceInformation ManagementStrategic ManagementBusiness AnalyticsTechnologyCorporate Strategic Management
Integration of business intelligence and corporate strategic management has a direct impact on modern and flexible organizations. This integration helps decision makers to implement their corporate strategies, adapt easily to changes in the environment, and gain competitive advantages. This paper extends the studies in this domain, and clarifies the relationships between business intelligence and strategic management. It highlights also the role of business intelligence in corporate performance management and strategic intelligence. This paper proposes a BSC-BI framework that facilitates the integration of business intelligence with a balanced scorecard methodology. The BSC-BI framework implementation is demonstrated using a case study on the telecom field.
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