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Prediction of advertisement preference by fusing EEG response and sentiment analysis

Targeted AdvertisingAffective NeuroscienceConsumer ResearchBusiness AnalyticsSentiment AnalysisSocial SciencesPreference LearningManagementAffective ComputingOnline AdvertisingPreference ModelingCognitive SciencePredictive AnalyticsEeg ResponseAdvertisement PreferenceMarketingAdvertisingInteractive MarketingPreference ElicitationEmotion