Winning in the aftermarket - Concepedia

Concepedia

Publication | Closed Access

Winning in the aftermarket

371

Citations

0

References

2006

Year

Morris A. Cohen, Narendra Agrawal, Vipul Agrawal

Harvard business review

ManagementBusinessAfter-sales ServicesStrategic SourcingBusiness StrategyMore MoneySupply Chain ManagementCompetitor AnalysisPurchasingDynamic CompetitionMarketingMarket DesignSupply ManagementSpare Parts

Abstract

Companies realize the importance of providing spare parts and after-sales services, but most could make far more money in the aftermarket than they do. Here's how.