2011 · 181 citations · 10 references
Social SciencesMarketingConsumption StudiesPopular Culture StudiesSport PsychologyAudience ConsumptionConsumption PatternsConsumption PracticesLeisure ConsumptionMedia ConsumptionUses And GratificationsEntertainment GratificationsEvent ConsumptionSport Consumption
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Media uses and effects: A uses-and-gratifications perspective.
Alan Rubin · 1994 · 438 citations
COMMUNICATIONS RESEARCH SINCE LAZARSFELD
E. Katz · Public Opinion Quarterly · 1987 · 207 citations
Social Sciences, Communication, Communication Research Methods +3