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Time-of-use Price Decision Model Considering Users Reaction and Satisfaction Index
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2005
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Customer SatisfactionBehavioral Decision MakingDigital MarketingConsumer ResearchBusiness AnalyticsOnline Customer BehaviorBuying BehaviorManagementUser PerceptionEnergy Demand ManagementQuantitative ManagementConsumer ChoiceDemand ManagementDemand ForecastingMarket BehaviorIndex ModelMarketingElectricity MarketEnergy ManagementSatisfaction IndexTime-of-use PriceInteractive MarketingBusinessDemand Response
Time-of-use price is one of the most important means in demand side management (DSM) and the key is to set electricity price profile reasonable. This paper introduces the method of users reaction matrix to reflect the consumers' response in terms of historical time-of -use price data, and then users satisfaction index model to integrate the electricity consumption manner satisfaction index and the electric cost-expenditure satisfaction index. Furthermore, the time-of-use price decision-making model with users reaction matrix and satisfaction index is presented. Finally, data from some large industrial consumer have proven the effectiveness of the method proposed.